December 10, 2024

THE ICONIC JUMEIRAH BURJ AL ARAB CELEBRATES ITS 25TH ANNIVERSARY

Jumeirah, world leader in luxury hotels and a member of Dubai Holding, celebrates the 25ᵉ anniversary of the Jumeirah Burj Al Arab on 1ᵉʳDecember 2024. Since its opening in 1999, this iconic hotel, recognizable by its sail-shaped architecture, has redefined luxury hotel standards in the region. This internationally renowned landmark attracts visitors from all over the world thanks to its personalized experiences and authentic hospitality.

The 25ᵉ anniversary of the Jumeirah Burj Al Arab marks a major turning point for the brand.As part of this drive, Jumeirah recently unveiled the opening of new properties, including Jumeirah Red Sea in Saudi Arabia, Jumeirah Marsa Al Arab in the United Arab Emirates, and Jumeirah Le Richemond in Geneva, Switzerland.

Thomas Meier, COO and interim CEO, said: “In celebrating the 25th anniversary of the Jumeirah Burj Al Arab, we pay tribute to our heritage in luxury hotels, deeply inspired by the authenticity of Arabian culture.This tradition of cultural and human exchange is at the heart of our vision: to create exceptional destinations and spaces dedicated to encounters.As we continue to expand internationally, we will remain true to the innovative spirit that has transformed our industry. Our properties will continue to be global majlis, offering unique opportunities for cultural exchange, true to the essence of Jumeirah.”

For 25 years, the Jumeirah Burj Al Arab has captured the imagination with its spectacular events and breathtaking feats that have defied the laws of gravity.The hotel’s heliport has become a springboard for incredible adventures, such as that of His Excellency Nasser Al Neyadi of Skydive Dubai, who in 2013 became the first parachutist to land there. This iconic space has also been the scene of unforgettable moments, such as the tennis match in the air between Andre Agassi and Roger Federer in 2005, or the aerial battle between Anthony Joshua and Seb Eubank in 2017.More recently, it has hosted landmark cultural events, such as David Guetta’s DJ set in 2021 as part of his United at Home series, in support of UNICEF and Dubai Cares, raising funds for students and teachers affected by the pandemic.

The Jumeirah Burj Al Arab continues to offer bespoke luxury experiences, with a dedicated butler service for each suite and a collection of personalized Rolls-Royce cars.

The Skyview Bar, meanwhile, made history by serving the world’s most expensive cocktail, the 27.321, inspired by the bar’s altitude on the 27ᵉ floor, 321 meters up, for a price of AED 27,321.

Beyond its spectacular opulence, the Jumeirah Burj Al Arab is committed to preserving the environment and supporting local communities. The hotel is home to the Dubai Turtle Rehabilitation Project (DTRP), a flagship initiative where thousands of critically endangered sea turtles have been rescued, cared for and released back into their natural habitat, as part of Jumeirah’s ocean conservation efforts.

Website : www.jumeirah.com

Photo & video credits : © Jumeirah 2024

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